What's Hot This Summer in Entertainment and Technology?
New reports highlight what consumers are talking about right now.
Kids Mobile Entertainment & Apps
Get a clear view of when and how kids interact with mobile entertainment devices – specifically the iPhone and other smartphones, iPod Touch, and iPad. This report reveals exactly how much time kids spend using apps on their parents' (or their own) devices, how much they are willing to pay for these apps, and where they go to find them.
iTunes Users Report
Equip your company with the first comprehensive study of iTunes users. This report examines purchasing behaviors within the store and how consumers interact with the various service features so companies can fill the information gap with data and insights that can be applied immediately.
Entertainment Trends in America
Explore this series of comprehensive reports, the definitive source for a wide-range view across entertainment categories. The reports feature in-depth analysis of the music, film/video, and games industries to deliver a clear understanding of the many entertainment options competing for consumers' time, attention, and wallet share.
3D Television: A Snapshot Report
Benefit from a new view of consumers' awareness, perceptions, and purchase intent related to 3D television. This report reveals content consumers consider to be a good fit for 3D, perceived downsides of 3D, purchase interest, average price they are willing to pay, barriers to adoption of 3D TV, and more.
Apple iPad: Consumers' Perceptions and Attitudes
Understand the dynamics of iPad's marketplace entry, including consumer awareness, interest level, purchase intent, most important features, planned tasks for iPad, demographics, and much more.
e-Reader Owners: Attitudes and Usage
Find out if e-readers will be the next consumer electronics "it" category. Get insight straight from e-reader owners, including attitudes, usage behavior, and where they think improvements are needed, to inform your product planning, positioning, and merchandising efforts.
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For details about any of these new reports, complete the form above or contact Charles Camaroto at 866-444-1411 (contactnpd@npd.com).
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What's hot with consumers this summer? Complete and submit this form to let us know you'd like to learn more about new entertainment and technology reports.
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