Circuit City’s closure puts billions of sales dollars up for grabs – but how much, exactly, and where will consumers take their technology dollar? What will influence their choices?

With NPD’s new report, Consumers React to an Evolving Technology Retail Landscape Without Circuit City, you can explore which remaining retailers may benefit from recent changes in the retail landscape.  You’ll have the insight you need to understand consumers’ reactions to the changing market and their intentions as technology retailing evolves.

You can be among the first to know . . .

• The three key factors Circuit City shoppers (and others) will consider as they choose where to take their business
• Which retailers stand to capture sales from former Circuit City customers – and what that means in potential dollars and share points
• What categories were strongest at Circuit City, and where there’s opportunity for you
• How much online sales really matter in this evolving marketplace

The report features data from a Fast Checks study of 1,000 recent Circuit City buyers, plus expert analysis from NPD’s Vice President, Industry Analysis, Stephen Baker. That combination means you get exclusive information and insight straight from consumers – with the “so what?” provided by an industry expert.

Dig into what’s happening in your industry and what it means for your business.

Respond today to receive a FREE copy of The Economy Tracker's January 2009 key findings. The Economy Tracker, new from NPD, delivers monthly consumer insight that reveals how general and personal economic conditions are influencing consumers' spending and shopping behavior. Get Details.

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For details about the report, complete the form here, or contact Charles Camaroto at 866-444-1411 (contactnpd@npd.com).