NPD offers market research services for the following industries in Japan:
Top Global Markets Report - Based on point-of-sale data from the world's leading games information sources, this report offers a comprehensive view of video games sales in the top three games markets: the U.S., the U.K., and Japan. The report delivers detailed insight on what's happening in each of these key markets, including monthly, title-level video games software sales information by country.
CREST – As the industry’s gold standard for market research information, Consumer Reports on Eating Share Trends (CREST®) offers insight on consumer purchases of commercially prepared meals. It tracks purchases in the restaurant industry, as well as ready-to-eat foods/beverages purchased from other retail establishments, such as convenience and food stores.
Japan Sports is the only source for consumer panel data on the sports industry in Japan, providing the sales and marketing information sports companies need to make fact-based decisions. The service offers a complete view of the Japanese market, covering athletic footwear, sports apparel, and sports equipment purchases. Its insights include consumers’ acquisition habits and purchase experiences, consumer profiles, and buyer demographics.
Video Games Top Global Markets Report - Based on point-of-sale data from the world's leading games information sources, this report offers a comprehensive view of video games sales in the world's largest games markets. The NPD Group (U.S.), GfK Chart-Track Limited (U.K.), and Enterbrain (Japan) have joined forces to provide the gaming industry with a single source for video games sales data, covering more than 50 percent of the global market.
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