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Understanding Foodservice Trends

The NPD story starts with our insights, and ends with a clear view of foodservice industry trends and better sales and marketing decisions by your company. With the richest restaurant market research, collected for more years than anyone else in the industry, NPD should be your first call if you are looking for the facts that drive the foodservice industry. NPD's restaurant market research and foodservice trends information can tell you what you need to know about restaurant concepts, menu activity, restaurant trends, and the ever-changing foodservice consumer.

Areas of Expertise:

  • Strategic planning & positioning
  • Product/menu development support
  • Targeting: Identifying the best potential customer
  • Competitive market insights & analysis
  • Product performance tracking

Foodservice Trends, Products & Services

Powered by our flagship service, Consumer Reports on Eating Share Trends (CREST®), NPD is the industry’s leading source for foodservice trends information and restaurant market research data that supports strategic planning and positioning, product/menu development, and consumer targeting.

Discover the difference the right foodservice trends information and restaurant market research can make to your bottom line. Contact us to learn more about our products and services. Complete the simple information form, email us, or call us for immediate information.

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