Commercial Technology Market Research

NPD is the only source for tracking total sales for the commercial channel. Over 100 manufacturers, commercial resellers, distributors, and financial analysts rely on NPD’s commercial technology market research to help them make better-informed business decisions in product development, marketing, sales, and other areas. Our monthly and weekly reports, available for all key CE, IT, and software categories, provide timely technology market research information and insights – including unmatched detail down to the item level.

Companies use our commercial technology market research to understand information technology trends, grow existing brands, introduce new brands to the market, and maximize their marketing strategies. It is also valuable for assessing performance in various business-to-business channels.